Foursquare wants to encourage local discovery, not just checkins
Skift Take
It's been a long path from checkin to discovery for Foursquare to realize that it doesn't just have the power to broadcast location but to lead less share-y users to find something interesting. Now they just need to find the right balance between the two.
Foursquare, the location-based service, has significantly evolved since exploding in popularity at SXSW years ago. Only last month, cofounder and CEO Dennis Crowley was once again at the Austin festiv