HomeAway will copy Airbnb and Booking.com for new initiatives


Skift Take

HomeAway is mimicking Airbnb's pay-per booking model in some ways, although HomeAway isn't getting into peer-to-peer apartment rentals in any big way just yet.
HomeAway will be shaking up its subscription-listing business for vacation rental owners by adding an Airbnb-like pay-per booking option later this Summer. The model will also become available for professional property managers later in 2013, and that could provide this biggest upside for the vacation rental company. Instead of paying a subscription for listing their properties, vacation rental owners would list for free and pay HomeAway roughly 8% to 10% of each reservation, although details haven't been determined, CEO Brian Sharples said yesterday. Airbnb currently charges hosts 3% of the reservation, and guests get tagged with 6