Royal Caribbean feeling impact of China-Japan territorial dispute


Skift Take

On the sales side, Royal Caribbean realizes it needs to use sophisticated marketing techniques and social media. The cruise line won't say it, but it also realizes that direct sales to consumers will become an increasing important part of its business.
Royal Caribbean Cruises Ltd. pointed to Australia and China as regions that are performing well, but an official noted that in June the line will be eliminating almost all Japanese port calls from Shanghai and Tianjin, China. Normally sailings from Shanghai and Tianjin head to destinations in Japan and South Korea, but the territorial dispute between China and Japan over the