Air New Zealand wants to send two lucky couples on a trans-Atlantic blind date


Skift Take

The Air New Zealand has made its name with quality flights and some daring if underwhelming advertising (see photo, above), and this stunt is in step with its brand. But and kudos to the carrier for taking a change on both gay and straight couples.
Air New Zealand, best known for its quirky in-flight safety videos, has come up with an equally crazy stunt to promote its London to Los Angeles route: sending British couples on blind dates all the way to the West Coast. The carrier claims to be the only airline to provide a "sky couch" -- a set of three seats which fold into a bed for two -- in economy class, and is giving two couples the opportunity to try one out on a free weekend trip from London to Los Angeles. On Valentine's Day, contestants will gather at a specially built TV studio in Heathrow airport's Terminal 1 to take