SkiftAds of the Week: Momondo, VivaAerobus, American Airlines, and SAS Airlines
Skift Take
The majority of ads today are in English targeting the widest audience possible and giving it the opportunity to go viral, but native-language ads give us a closer look at advertising inside other countries.
This week's roundup of videos ads from travel brands around the world features fewer American companies than usual, plus two ads in foreign languages.
The ads we cover are often international companies with English-language videos that attempt to appeal to the largest audience possible, but this look at native-language ads showcases how culture clearly influences the design and look of the ad.
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