Airbnb Neighborhoods puts the alternative lodging company into the travel guide business

Skift Take
These only have a shot at becoming a real challenger to both digital and traditional publishers if they crack the code on the best way to integrate guest reviews and real-world updates into quality destination information.
Airbnb announced the launch of two new products at a press conference today, which seem to be the first steps towards a focus on destination reviews and a new challenge to everyone from Yelp to Lonely Planet.
Airbnb Neighborhoods allows potential bookers to filter through neighborhoods by shopping, dining, night life, and ease to move around the city. The c