Analogy for travel startups: Lyft is to car services as Airbnb is to hotels
Skift Take
There’s nothing quite like plastering pink mustaches on cars to get a startup noticed, but Lyft tries to go one step deeper with its efforts to foster relationships during rides. Will users going from point A to B really care?
Each Lyft car has a unique pink mustache on the front of their vehicles. Its a cool branding point that serves a functional purpose in helping the rider find the car that is picking you up. Its unique
