Expedia expects half of its bookings will be via mobile in two years
Skift Take
Purchasing via a mobile device has particular challenges -- privacy concerns, smaller keyboards -- you don't worry about on a desktop, but the potential for new business means that travel companies are quickly adapting to make buying things easier.
Expedia Inc., Fandango Inc. and EBay Inc. are among online retailers benefiting from surging mobile sales, as on-the-go consumers increasingly use wireless devices to book hotels and buy event tickets.
Expedia, operator of a travel bookings website, may see U.S. hotel purchases via handheld devices taking up half its total within two years, according Joe Megibow, general manager of Expedia.com. Fandango said 30 percent of movie tickets it sold this summer were through smartphones and tablets.
While mobile computing has been on the rise, on-the-go transact
