Travelzoo looks to new hotel model and investment as growth slows
Skift Take
Travelzoo -- like almost everyone else -- is facing competitive pressures in the deals arena so it is looking for new revenue streams from hotels, and is seeking to manufacture some momentum through increased marketing spend.
Source: Skift
Author: Dennis Schaal
Travelzoo, which grew up on the advertising model through its newsletters, is looking to expand its use of the commission model with hotels.
In conjunction with its second quarter earnings announcement today, Travelzoo revealed that it intends to "extend direct hotel commission trials in Europe and North America and further capitalize upon our hotel market opportunity."
Chris Loughlin, Travelzoo CEO, told Skift the company ran a pilot of the commission model with Yotel in New York City, for example, and drove "a half a million dollars in business" for the hotel.
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