5 Travel Brands Winning on Social Media for the Week Ending August 15, 2014
Skift Take
Excite your audience with polarizing questions and take part in their pop culture obsessions.
In the past two weeks, airlines dominated social media with content and contests, but this week, Bookings and Tools, Destinations, and Media made it back into the list of top performers.
Each Friday, we call out travel brands that have stronger than usual activity on social media. Using SkiftIQ, we’re able to track current performance versus past (60-day averages, unless otherwise noted) as well as notice spikes in activity that demonstrate a brand either has a viral hit on its hands, or a public relations mess to clean up.
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The latest social activity on SkiftIQ for the week ending August 15, 2014:
1. Lonely P
