First read is on us.

Subscribe today to keep up with the latest travel industry news.

Chinese airline to start selling cars -- yes cars -- on board


Skift Take

If the car is ready to drive away on the other end of the flight, then all the better.

Passengers aboard China’s Spring Airlines Co., the nation’s biggest privately-owned carrier, may soon be able to buy cosmetics, jewelry...and cars.

The airline plans to start selling Chinese-branded automobiles priced from about 100,000 yuan ($16,000) by as early as next month, Zhang Wu’An, a spokesman at the Shanghai-based company, said in an interview yesterday. Spring Air is still in talks over details such as which brands and models to offer, Zhang said, declining to give details.

“We wanted to start in-flight sales a few years ago, and decided cars are suitable for our passengers,” Zhang said. “Car sales are very popular in Shanghai and our passengers can have time during their flight to study details of the models available.”

Car sales on flights will initially be available on flights from Shanghai and could be introduced to other flights, Zhang said. Flight attendants will be trained on the car details, while passengers may be eligible for discounts, he said.

--Alexandra Ho, with assistance from Jasmine Wang in Hong Kong. Editors: Young-Sam Cho, Suresh Seshadri

To contact Bloomberg News staff for this story: Alexandra Ho in Shanghai at aho113@bloomberg.net

 

To contact the editor responsible for this story: Young-Sam Cho at ycho2@bloomberg.net

Up Next

Experiences

How Travel Brands Can Seize the ‘Q5’ Opportunity on TikTok

Driven by increased spending on experiences and the digital habits of younger audiences, TikTok has emerged as a key platform for inspiring and shaping travel decisions. Leveraging the platform’s reach early in the year presents a unique opportunity for travel brands to connect with eager travelers.
Sponsored
Short-Term Rentals

Inside the Vacasa Bidding War — The Unfolding Battle

With Davidson Kempner's latest bid for Vacasa at $5.83 per share and the Vacasa board-endorsed bid from Casago at $5.30 per share, one thing is certain — this is not the end of the story.