Quantcast
Rooms Hotels

Zurich’s newest and brightest hotel defies Swiss stereotypes

Excerpt from KNSTRCT

Dec 09, 2012 8:32 am

Skift Take

More and more boutique hotels are popping up in Europe that turn their back on traditional design, perhaps to appeal to a growing population of tech- and style-savvy globe trotters.

— Samantha Shankman

Free Report: The Megatrends Defining Travel in 2015

Free Report: India Tourism Insights Report

25Hours Hotel  / 25Hours Hotel

The lobby of the 25Hours Hotel in Zurich, Switzerland. 25Hours Hotel / 25Hours Hotel


This month marked the opening to one of Zurich’s most anticipated hotel arrivals – the vibrant 25Hours Hotel. Sling away the old Swiss stereotypes, because in the former industrial neighborhood of Zurich West you’re more likely to spot independent cultural spaces and eclectic design stores than watchmakers or chocolate shops.

Custom-designed multifunctional furniture adorns the 126 rooms and suites, while splashes of vivid raspberry and fuchsia breathe life into the roomy public areas. Then there are the sightseeing recommendations from Häberli himself, which have been written onto surfaces around the building at seemingly random intervals – surprising guests and leading them on a kind of treasure hunt around the city’s most intriguing spots.

Read the Complete Story →

Next Up

More on Skift

WTTC Panel: Travel Brands That Don’t Understand Social Media Will Perish
Daily Travel Startup Watch: Roadmap, Loqules and More
It’s Time to Consider Cabinet-Level Post for Travel, Says Loews Chairman
Will Rethinking Metasearch Increase Direct Bookings for Hotels?