Articles tagged “world travel & tourism council”

The travel industry's instinct to declare victory regardless of what the numbers say is not just outdated, it is the reason policymakers don't take the sector seriously.

Africa is emerging as travel’s next global growth frontier, driven by a young population, rising connectivity, and authentic experiences. Hamza Farooqui of Millat Group calls for intentional investment, Gulf partnerships, and reciprocal travel ecosystems to unlock the continent’s full potential.