Articles tagged “virtual events”

This episode sees Merijn van Buuren, CEO at Event Mender, join to discuss the evolution of virtual events and online audiences.

During the lockdown, necessity became the mother of invention. Virtual replaced in-person events and in some cases, it is here to stay.

Given the projected recovery of in-person events, many are speculating that virtual event tech may not be as hot as it once was. In light of the recent layoffs at Hopin, we asked event tech industry leaders how they see the sector evolving from here.

EventMB’s latest survey found that almost two-thirds of event planners are still struggling to develop their hybrid event strategies. Many now suggest that the winning formula is to host the in-person and virtual experiences at different times.

Designing a virtual event that keeps the audience from multitasking — or worse yet, logging off — takes careful forethought. Experts share their top virtual event tips, such as avoiding static presentations and making attendees part of the action.

Event tech providers take different approaches to how they collect and manage attendee data. Now, there is growing concern among organizers about how this data management may impact them down the road.

New features flaunted at this week’s Zoom User Conference Zoomtopia point to Zoom becoming a serious contender for multi-day multi-session events. It's clear that the company is serious about investing in the B2B events space.