Articles tagged “virgin hotels”

Entrepreneur Richard Branson and Virgin Group announced a reorganization of their hotel brands on Thursday. Virgin Group, which owns a half-dozen luxury Virgin Hotels, will take control of Branson's private…

Although several hotel executives don't view the war in Ukraine as a drag on European hotel performance at the moment, their tune could change if the conflict continues to makes travel to Europe more difficult.

Countries beyond China in the Asia Pacific region are moving ahead with reopening plans in the coming months. The test is how long can China's "zero-Covid" policy last when the rest of the world is accepting it just has to live with coronavirus.

The branded-is-better argument between major hotel companies and smaller, boutique brands heated up during the pandemic. If a hip brand like Virgin Hotels sees some merit in at least an occasional branded partnership, the global giants clearly have a winning argument at the negotiating table.

Richard Branson created Virgin Hotels nine years ago, promising to deliver about two dozen boutique hotels with flair. So far, only three hotels have opened. Will it be able to accelerate its growth in 2020?

If mobile is increasingly becoming a more popular channel, not only for booking and search but also for in-destination travel experiences, this report is proof that hotels have a lot of work to do when it comes to their apps.

We are fans of Virgin products and we think that the brand's founder does good work. But we'd also like to see a workplace relatively free of the type of sexist images it promotes at launch events and anywhere else the founder shows up.

It's really rather simple: Treat your guests well and offer them a great product.

Dukes Hotel’s new female-specific rooms highlight personal safety, but they also reinforce gender stereotypes. The bigger question is: Do they really think these measures are serving women better or is the real goal to use women as a marketing gimmick?

Virgin Hotels is attempting to find the right design and programming balance that caters to people within different age groups who share the same lifestyle values.