Tourism websites are already woefully underutilized by travelers and Bluebridge has its work cut out to create app products people probably aren't banging the door down for.
As the temperatures heat up for summer in many parts of the world so does the investment activity taking place with vacation rentals sites like Luxury Retreats and recently HomeAway as both are bent on moving into new and promising markets.
Many travelers want to feel like their trips were designed just for them and there very well could be a market for startups looking to help hotels and destinations fulfill travelers' wish lists.