Articles tagged “universal orlando”

Tourism

Universal Orlando Previews $1 Billion Epic Universe Theme Park

Universal Orlando is building a fourth complex in Florida, with a "celestial" park as its hub. But it remains to be seen if visitors believe the $1 billion Epic Universe theme park can outshine the magic of the company's larger rival, Disney.
Experiences

Is Attendance Down at Disney Parks? Here’s What We Know

The idea that a giant tourist attraction like Disney could fall victim to price sensitivity, especially under the current macro economic conditions, is telling. It further underscores that if theme parks are going to charge an arm and a leg, they need to deliver an experience worth the price tag, to remain competitive.
Online Travel

Top-Spending Travel Brands for U.S. TV Advertising So Far This Year

The first quarter is a popular time for travelers to start planning spring break and summer travel. Based on TV spending estimates for the first quarter, it's clear that the top spending brands such as Southwest Airlines, Trivago.com and Royal Caribbean are bent on getting Americans enamored with the thought of summer vacations.