Articles tagged “tcv”

SiteMinder minimized the pandemic's hit to revenue by selling new tools to help hotels with payments and digital marketing. No wonder Fidelity International wanted to invest ahead of the startup's likely initial public offering in 2022.

To call a company the best-capitalized hotel tech startup might seem like pointing out the tallest leprechaun. But while SiteMinder serves only about 36,000 hotels out of a million worldwide, new funding from cash-rich investor BlackRock could fuel the hotel connectivity startup's growth substantially.

Tech provider SiteMinder is the latest firm to make it easier for smaller hotels to adopt new tools from other third-party vendors to manage their properties. The trend could give the little guys more weaponry in online sales — and help SiteMinder become more valuable for hotels.