Articles tagged “sports tourism”

As it prepares to host Middle East's first-ever FIFA World Cup, Qatar expects the event to offer unique marketing potential to place the destination firmly on the tourism map. But for a country whose pre-Covid arrivals stood at 2.1 million in 2019, a goal of 1.5 million tourists for the two months of the tournament sounds overly ambitious.

Good morning from Skift. It's Thursday, February 24, in New York City. Here's what you need to know about the business of travel today.

Good morning from Skift. It's Monday, February 14, in New York City. Here's what you need to know about the business of travel today.

Travel companies and destinations need to do extensive research and pay attention to more than the biggest sports — football and men's basketball — to find the right athletes who will be worthy returns on the promotional investments.

With an early commitment made in 2020 to safely bring back meetings and events, Fort Worth is carrying the momentum into this summer with a surge of leisure travelers, sports fans, and the return of business events.

Most major sporting events take place in cities that already attract large numbers of high-end tourists. But for one small Midwestern city, hosting a professional tennis tournament is a way to attract luxury travelers who might otherwise not consider a visit.

Who can blame travelers for wanting to sit this World Cup out given all the reasons (some valid) they get from news reports every day? FIFA could also have done more to assure travelers from countries like the U.S. and UK that Russia will have the welcome mat rolled out, at least while the matches are being played.

Have we reached peak safety video?

With NBCSports' investment in broadcast rights for the Premier League, and Fox Sports' rights investment for the German Bundesliga, the growth of football fandom in the U.S. will only grow and create additional opportunities for tourism.