Articles tagged “royal caribbean cruises”

If your customers are leaving your ships to go spend money on beaches, you should own the beaches. That's the apparent logic of cruise line operators like Royal Caribbean in building private destinations. It's like vertical integration for vacations.

Royal Caribbean Group's CEO Jason Liberty has a strategy to push his customer base upmarket. Liberty believes there's more willingness among consumers to pay more for premium leisure travel than previously assumed.

Young travelers are flocking to cruise ships, and Royal Caribbean is cashing in by creating private ports and islands as new attractions.

In a recent ballot initiative, Juneau’s residents expressed frustration with cruise tourism.

Liberty helped Royal Caribbean survive the Covid pandemic. Now, he’s expanding the cruise business and its customer base.

On July 1, consumers will find out if cruise operators are going to stick with the spirit of California's new junk fee regulation: full price transparency.

Younger travelers are making waves on Royal Caribbean Group cruises, steering the company’s post-pandemic growth.

With Icon of the Seas and other innovative ships, Royal Caribbean is confident it can compete with any destination for family vacations.

Royal Caribbean will be one of the first Western travel brands to return to China. The fact that bookings look healthy there point to strong cruise demand in the country.

Lack of education about travel insurance remains the biggest obstacle for brands’ selling it. Companies must therefore inform consumers on why they need the product regardless.