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Articles tagged “room 77”

Room 77 Investors Lost Half of Their Investment, Employees Got Nothing

Room 77 Investors Lost Half of Their Investment, Employees Got Nothing

Dennis Schaal, Skift

Like Hipmunk, Room 77 had an innovative product and talented team but ran into a buzz saw: the marketing clout of Google preferencing its own products, and Expedia, Booking.com and Kayak. Don't feel sorry for the venture capital firms receiving just 53 cents on the dollar. That's the game they play. The real losers are the angel investor and employees, although we're sure for many it was quite a ride nonetheless.

2 weeks ago

This Is 2016. Why Can’t We Still Book Specific Rooms in a Hotel?

This Is 2016. Why Can’t We Still Book Specific Rooms in a Hotel?

Deanna Ting, Skift

In an age where almost anything can be on-demand and every hotel company says it wants to personalize and customize hotel guest experience, why is it still so hard for us to get the exact room we want to stay in?

7 months ago

Google Travel’s Grand Plan? Become the Ultimate Aggregator

Google Travel’s Grand Plan? Become the Ultimate Aggregator

Dennis Schaal, Skift

Will Google be the comeback kid in travel after under-whelming the competition over the last couple of years? Google is slowly -- very slowly -- getting its act together as it tries to get its figurative hand in virtually everything.

3 years ago

Room 77 Taps Google for an Exit Strategy of Sorts

Room 77 Taps Google for an Exit Strategy of Sorts

Dennis Schaal, Skift

Expedia led the latest funding round of Room 77, but obviously didn't view an outright acquisition as advantageous. Expedia already has Trivago, which doesn't want to get distracted as it continues to grow and tear up Europe.

3 years ago

Room 77 Licenses its Software to Google to Aid Mobile Travel-Booking Push

Room 77 Licenses its Software to Google to Aid Mobile Travel-Booking Push

Ari Levy, Bloomberg

We said something like this was going to happen.

3 years ago

Is Room 77 Pivoting or Is It Just Changing Its Marketing Strategy?

Is Room 77 Pivoting or Is It Just Changing Its Marketing Strategy?

Dennis Schaal, Skift

Competing against the likes of Priceline's Kayak, Expedia's Trivago and even Google will be very tough going for Room 77. Is Room 77 giving up on the challenge or playing possum while it hones its mobile skills?

3 years ago

Investor and Room 77 Founder on the Travel Startup Dilemma

Dennis Schaal, Skift

Room 77 will keep innovating and has a great product. In the big picture it won't face the thankless task of competing against the big brands forever because one of those huge players will undoubtedly end up acquiring it. Hipmunk has similar challenges, and prospects.

3 years ago

CheckMate Beta Enables Hotels To Streamline Guest Check-Ins

CheckMate Beta Enables Hotels To Streamline Guest Check-Ins

Dennis Schaal, Skift

Hotels are looking to increase engagement with guests, and CheckMate offers some of the mobile tools to get the job done. It remains to be seen, though, whether any large chains will opt for CheckMate as their preferred solution or whether they will seek out alternatives.

3 years ago

How Mobile Travel Apps Have Transformed the User Experience

How Mobile Travel Apps Have Transformed the User Experience

Dennis Schaal, Skift

How long will it be before we talk about travel websites as always having an essential, if limited place, in much the same way that we sometimes talk about print guidebooks? Smartphones with bigger screens, tablets of mini and maximum dimensions ... buckle your seatbelts.

3 years ago

The New $75 Million Venture Fund That Will Invest Heavily in Travel Startups

Dennis Schaal, Skift

Altimeter Capital's new venture capital fund won't be exclusively devoted to travel startups, but expect to see it making news along the lines of Concur's larger Perfect Trip Fund, which indeed concentrates on travel.

3 years ago

Priceline’s CEO questions long-term viability of online hotel booking startups

Dennis Schaal, Skift

As one of Google AdWords' best customers, of course Priceline knows what it's talking about when it cautions potential competitors about the limited effectiveness of SEO, SEM, or any other search- or advertising-dependent ways travel booking sites get their traffic

4 years ago

Will Room 77’s deep pockets and strong hotel product get it a seat at the table?

Will Room 77’s deep pockets and strong hotel product get it a seat at the table?

Dennis Schaal, Skift

Travel metasearch in the U.S. is already a crowded field with Kayak, Room 77, and Hipmunk vying for eyeballs, and recently TripAdvisor got into the game, too. Don't be surprised if there are mergers/consolidation over the next few years, although nothing appears imminent.

4 years ago