Articles tagged “postmates”

Postmates has always done well in densely-populated, urban markets — just look at its logo. This new campaign, focused on delivery as a way of life in cities, is a smart way to capture diners' attention immediately.

The new development differentiates Postmates among its stiff competition — not a bad look for a company that just filed for an IPO.

The restaurant industry, much like the auto industry, is still a few years away from fully capitalizing on self-driving car technology. So don't expect food to show up at your doorstep without human aid anytime soon.

Will delivery "save" Subway? No. But since delivery is becoming a mission critical part of a restaurant's operational strategy, the chain is smart to roll it out in a big way.

Affordable subscription plans create happy and loyal customers. Happy and loyal customers place larger orders with restaurants. Wins all around? Maybe.

Interest in and use of delivery services has never been higher. Merger, acquisition, or not, Postmates still has a chance to capture a larger slice of the delivery pie. But now's the time to act.

The new Postmates app feels like a local marketplace for food. The key to its success will be honing in on what makes it different from all the others.