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Articles tagged “PCMA”

Business Travel

Events Industry Joins the Influencer Trend — Meetings Innovation Report

More convention bureaus like Atout France should adopt an influencer campaign strategy to drive a higher level of digital engagement around both industry and non-industry events.

Greg Oates, Skift | 7 years ago

Events Industry Joins the Influencer Trend — Meetings Innovation Report

Meetings

The Event Technology That Wants Attendees to Look at Their Smartphones

Conference sessions that incorporate a second screen experience not only benefit the user, but the next generation qualitative analytics are now helping event organizers improve content strategy.

Greg Oates, Skift | 8 years ago

The Event Technology That Wants Attendees to Look at Their Smartphones

Meetings

Is the Meetings Industry Still the Expert Source for Meetings Intelligence?

The upcoming PCMA Convening Leaders conference in Vancouver brings top convention planners together with industry educators, who could potentially incorporate more insight from today's most innovative meetings and events.

Greg Oates, Skift | 8 years ago

Is the Meetings Industry Still the Expert Source for Meetings Intelligence?

Announcements

Why the Meetings Industry Doesn’t Understand Millennial or Modern Needs

There's a huge gap today in the meetings industry between ideation and implementation when it comes to next generation meeting design and event technology.

Greg Oates, Skift | 9 years ago

Why the Meetings Industry Doesn’t Understand Millennial or Modern Needs