Destinations investing early and comprehensively in halal-friendly travel are likely to gain long-term competitive advantage as this sector continues to grow.
Shedding the "AirAsia" name is perhaps the online travel platform's way of saying: this is not just an airline app anymore. Move is looking forward to a future where brand loyalty isn't tied to a legacy airline, but to a travel experience.
South East Asia and Middle East regions continue to dominate in the ranking of Muslim-friendly destinations, according to the latest research and rankings by Muslim travel consultancy Crescent Rating along…
If this index says anything it's that Muslim travelers are most comfortable traveling and spending on shopping in countries in Asia and where Muslims hold the majority of the population.
Smart move from Tourism New Zealand both from a strategic point of view in tapping a huge market, as well for making travel more inclusive. It already has a big halal meat industry supplying to the rest of the world, and this effort makes good use of that.