The new Novotel Rayong Star Convention Centre is the newest hotel from Accor’s Novotel brand in Rayong, Thailand, while the first INNSiDE by Melia hotel to open in Thailand just opened its doors, too.
We bet that Hyatt or one of its rivals will partner with Meliá by 2025, adding a bigger loyalty program and scale efficiencies. But the Spanish leader in resort locations worldwide should reject any offer that would dilute its strategy. Call it turn-down service.
Meliá has followed the path of Disney and Carnival to introduce wearable tech. But it has taken the concept further, enabling nearby merchants like Starbucks to also accept payments made by guests via its new smart wristbands.
The travel industry is still trying to figure out the best way to deal with overtourism — but just the fact that so many players are talking about the issue is a good thing.