Articles tagged “imex”

The Events Industry Is Heading Toward a Digital Turning Point

The Events Industry Is Heading Toward a Digital Turning Point

Isaac Carey, Skift

A widespread tech upgrade is just what the industry needs, and it might be right around the corner.

4 months ago

Events Sector Feels Poised for Tech Explosion

Events Sector Feels Poised for Tech Explosion

Isaac Carey, Skift

The future looks good for meetings and events. That was the vibe coming out of IMEX America in Las Vegas last week, even as some planners worry about trade tensions and a looming economic downturn.

4 months ago

Potential Slowdown Raises Concerns for Meetings Sector

Potential Slowdown Raises Concerns for Meetings Sector

Andrew Sheivachman, Skift

The meetings business tells a story about itself of strength and resilience, but sustainability and increased pressure on planners pose as obstacles to sustained growth.

8 months ago

Events Sector Searches for Future at IMEX Frankfurt

Events Sector Searches for Future at IMEX Frankfurt

Andrew Sheivachman, Skift

Industry trade shows often act as a celebration of a sector's successes. A trip to IMEX Frankfurt, though, shows the meetings and events sector needs to embrace change instead of what has worked in the past.

8 months ago

IMEX Partnership With C2 Shows Impact of Experiential Networking

IMEX Partnership With C2 Shows Impact of Experiential Networking

Andrew Sheivachman, Skift

Collaboration between IMEX Group and C2 International shows the value, and power, of creativity in the meetings and events space. The more lessons planners from around the world can learn from these educational sessions, the better.

2 years ago

Sponsored
Skift Trends Report: The Rise of Midsize Cities in the Meetings Industry

Skift Trends Report: The Rise of Midsize Cities in the Meetings Industry

IMEX Group + Skift

Meeting planners are looking toward midsize cities to host their programs, meaning that for some destinations, being a midsize city is no longer necessarily a negative for attracting events. Download our latest report to learn more.

2 years ago

Can Technology Make Meetings and Events Safer?

Can Technology Make Meetings and Events Safer?

Sheryll Poe, Skift

It's not something a lot of people want to think about, but with large gatherings increasingly becoming a target for violent attacks, meeting and event planners have to step up their security tools and protocols.

2 years ago

Behind the Rise of Chatbots in Meetings and Events

Behind the Rise of Chatbots in Meetings and Events

Greg Oates, Skift

Chatbots offer the first glimpse into a future where meeting and event planners can deliver mass personalization at scale using artificial intelligence.

2 years ago

Chatbots Are the Future of Meeting and Event Communication and Networking

Chatbots Are the Future of Meeting and Event Communication and Networking

Sheryll Poe, Skift

The increased acceptance and use of chatbots and AI is changing the way event and meeting professionals connect with attendees and making events more efficient for the planners and the attendees.

2 years ago

France Tests Social Media Influencer Strategy to Engage Meetings Industry

France Tests Social Media Influencer Strategy to Engage Meetings Industry

Greg Oates, Skift

Lots of destinations work with influencers to drive leisure traffic, but France's national tourism board is among the first to contract a meetings and events specialist to engage conference planners. This should inspire other countries and cities to try the same because it positions them as digital innovators to younger audiences.

3 years ago

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Greg Oates, Skift

The newest event tech is getting better at connecting attendees, establishing the business case for events, and sourcing more creative venues. But CMOs still don't have any really good platforms to track the entire attendee journey to help them develop solid one-to-one marketing messaging.

3 years ago

IMEX Panelists Discuss Meetings and the Sharing Economy — Meetings Innovation Report

IMEX Panelists Discuss Meetings and the Sharing Economy — Meetings Innovation Report

Greg Oates, Skift

There's still a lot to be done to educate more meeting planners about the value proposition of the sharing economy in the meetings industry.

4 years ago