Articles tagged “imex”

IMEX Partnership With C2 Shows Impact of Experiential Networking

IMEX Partnership With C2 Shows Impact of Experiential Networking

Andrew Sheivachman, Skift

Collaboration between IMEX Group and C2 International shows the value, and power, of creativity in the meetings and events space. The more lessons planners from around the world can learn from these educational sessions, the better.

8 months ago

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Skift Trends Report: The Rise of Midsize Cities in the Meetings Industry

Skift Trends Report: The Rise of Midsize Cities in the Meetings Industry

IMEX Group + Skift

Meeting planners are looking toward midsize cities to host their programs, meaning that for some destinations, being a midsize city is no longer necessarily a negative for attracting events. Download our latest report to learn more.

10 months ago

Can Technology Make Meetings and Events Safer?

Can Technology Make Meetings and Events Safer?

Sheryll Poe, Skift

It's not something a lot of people want to think about, but with large gatherings increasingly becoming a target for violent attacks, meeting and event planners have to step up their security tools and protocols.

1 year ago

Behind the Rise of Chatbots in Meetings and Events

Behind the Rise of Chatbots in Meetings and Events

Greg Oates, Skift

Chatbots offer the first glimpse into a future where meeting and event planners can deliver mass personalization at scale using artificial intelligence.

1 year ago

Chatbots Are the Future of Meeting and Event Communication and Networking

Chatbots Are the Future of Meeting and Event Communication and Networking

Sheryll Poe, Skift

The increased acceptance and use of chatbots and AI is changing the way event and meeting professionals connect with attendees and making events more efficient for the planners and the attendees.

1 year ago

France Tests Social Media Influencer Strategy to Engage Meetings Industry

France Tests Social Media Influencer Strategy to Engage Meetings Industry

Greg Oates, Skift

Lots of destinations work with influencers to drive leisure traffic, but France's national tourism board is among the first to contract a meetings and events specialist to engage conference planners. This should inspire other countries and cities to try the same because it positions them as digital innovators to younger audiences.

1 year ago

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

Greg Oates, Skift

The newest event tech is getting better at connecting attendees, establishing the business case for events, and sourcing more creative venues. But CMOs still don't have any really good platforms to track the entire attendee journey to help them develop solid one-to-one marketing messaging.

2 years ago

IMEX Panelists Discuss Meetings and the Sharing Economy — Meetings Innovation Report

IMEX Panelists Discuss Meetings and the Sharing Economy — Meetings Innovation Report

Greg Oates, Skift

There's still a lot to be done to educate more meeting planners about the value proposition of the sharing economy in the meetings industry.

3 years ago

Event Tech Startups Aim for Attention at IMEX Frankfurt

Event Tech Startups Aim for Attention at IMEX Frankfurt

Greg Oates, Skift

The IMEXPitch contest does a great job showcasing new event tech in an easy-to-digest experience, but it needs a bigger stage.

3 years ago