Articles tagged “IBM Watson”

Skiftx Original
IBM’s New Watson Assistant Helps Hotels Build Smarter Voice and Chat Platforms

IBM’s New Watson Assistant Helps Hotels Build Smarter Voice and Chat Platforms

Greg Oates, SkiftX

Hotels can now create their own brand-specific digital assistants with IBM's new Watson Assistant because they can white label the artificial intelligence platform. Hotel operators also keep their own data, versus giving it away to a company like Amazon, which IBM says provides a new level of brand intimacy and trust.

1 year ago

Sponsored
Travel Operations and Maintenance Are Getting Smarter With AI

Travel Operations and Maintenance Are Getting Smarter With AI

IBM + Skift

Smart technology is increasingly improving how airlines, railways, and other sectors ensure smooth experiences for travelers. For travel companies using these cognitive systems, that means saving time and costs, reducing delays, and optimizing efficiency.

1 year ago

Sponsored
From Novelty to Game Changer: AI and the Future of Work in the Travel Industry

From Novelty to Game Changer: AI and the Future of Work in the Travel Industry

IBM + Skift

Smart technology is playing an increasingly important role in our lives. At home, we playfully bark orders and pose hypothetical questions to virtual assistants such as Siri and see them getting smarter over time. The reality is that interconnected, cognitive technology is on the brink from moving from novelty to essential on the home front. For business, it’s a game changer.

2 years ago

Sponsored
Video: What The Rise of Cognitive Tech Means for Travelers

Video: What The Rise of Cognitive Tech Means for Travelers

IBM + Skift

We’re at the dawn of the cognitive era, where the implementation of machine-learning tech is making everything from the traveler experience to back-end logistics smarter and more streamlined.

2 years ago

IBM Watson-Powered Augmented Intelligence Seeks an Edge in Travel Marketing

IBM Watson-Powered Augmented Intelligence Seeks an Edge in Travel Marketing

Sean O'Neill, Skift

Five years ago, no one thought about IBM as being a big seller of digital marketing tools to travel companies. That's changed. Big Blue has landed some big deals. Yet the easy wins may be behind it.

2 years ago

The Future of Artificial Intelligence in Travel Might Revolve Around a Driverless Minibus

The Future of Artificial Intelligence in Travel Might Revolve Around a Driverless Minibus

Greg Oates, Skift

IBM has come a long, long way in rebuilding its brand thanks to all of the cool factor surrounding Watson. But it could do more to showcase the consumer appeal around cognitive travel in 2017, including the benefits of machine learning to better connect us with travel destinations.

2 years ago

Skift CMO Interviews: How Leading Hotels Targets the ‘Curious Traveler’

Skift CMO Interviews: How Leading Hotels Targets the ‘Curious Traveler’

Greg Oates, Skift

We've rarely seen a luxury hotel collection do a better job at defining its target customer. We're also especially interested in the IBM Watson integration in LHW's website to better personalize the travel research journey.

3 years ago

IBM Watson Is Changing Travel in Ways Nobody’s Expecting

IBM Watson Is Changing Travel in Ways Nobody’s Expecting

Greg Oates, Skift

IBM is attempting to build a global business around its Watson cognitive computing platform, but there are significant challenges for many C-suite executives in travel and transportation to understand how to develop new strategies in the fast moving data and digital landscape.

3 years ago