Articles tagged “iag loyalty”

Airlines

British Airways Expands ‘£1 Fare’ Option to All Flights

Loyalty programs are huge business for many airlines, with fierce competition for well-heeled frequent fliers. BA will be hoping these changes make its Avios scheme more attractive to existing and future customers.

Gordon Smith | 1 week ago

British Airways Expands ‘£1 Fare’ Option to All Flights

Airlines

IAG Profits Soar as Leisure Travel Boosts Bottom Line

IAG says the healthy numbers show robust and sustained demand for air travel - a trend it sees continuing into 2024.

Gordon Smith | 2 months ago

IAG Profits Soar as Leisure Travel Boosts Bottom Line
Free Read

Tourism

Industry Insights: 4 Questions with IAG Loyalty

As the loyalty industry experiences unprecedented consumer demand, 2024 presents both opportunities and challenges. For one, the key to a successful loyalty program will be in consistently refreshing offerings to maintain relevance as the need for innovative reward structures becomes more pronounced.

IAG Loyalty + Skift | 4 months ago

Industry Insights: 4 Questions with IAG Loyalty
Free Read

Partnerships

Skift Global Forum Video: Travel Loyalty’s Next Evolution

In this video from Skift Global Forum 2023, IAG Loyalty Chief Commercial Officer Rob McDonald discussed the expansion of loyalty programs and partnerships designed to boost customer engagement and put better data at companies’ fingertips.

IAG Loyalty + Skift | 7 months ago

Skift Global Forum Video: Travel Loyalty’s Next Evolution
Free Read

Travel Booking

Q&A: IAG Loyalty CEO on the New Age of Customer Loyalty

With increased competition and the rise of personalization, loyalty has shifted from being purely transactional to focused on emotional connections with customers. As travel choices multiply, brands that create these genuine connections will be the ones leading the way.

IAG Loyalty + Skift | 7 months ago

Q&A: IAG Loyalty CEO on the New Age of Customer Loyalty
Free Read

Travel Technology

Industry Roundtable: Why Loyalty Is No Longer Just About Points and Rewards

In today’s age of personalization and emotion-driven commerce, loyalty is less about transactions and more about connections. As the industry gets more competitive, brands need to tap into the power of emotional engagement and shared values to stay ahead.

IAG Loyalty + Skift | 9 months ago

Industry Roundtable: Why Loyalty Is No Longer Just About Points and Rewards
Free Read

Hotels

Skift Future of Lodging Forum Video: Getting Rewards Right in an Evolving Loyalty Landscape

In this video from Skift Future of Lodging Forum, we hear from Rob McDonald, chief commercial officer of IAG Loyalty, about the dynamically changing landscape in travel loyalty and how brands can stand apart in an era where customers are becoming more empowered to shop around if they don’t see rewards quickly.

IAG Loyalty + Skift | 1 year ago

Skift Future of Lodging Forum Video: Getting Rewards Right in an Evolving Loyalty Landscape
Free Read

Tourism

New Report: Why Loyalty Programs Are Your Most Valuable Long-Term Customer Engagement Strategy

If you’re in charge of your company’s loyalty program, your role has never been more important. As consumers continue to grapple with inflation, a new report from IAG Loyalty shows how programs can be the pathway to more meaningful customer relationships.

IAG Loyalty + Skift | 1 year ago

New Report: Why Loyalty Programs Are Your Most Valuable Long-Term Customer Engagement Strategy