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Airlines
United is continuing to deepen its presence in markets overlooked by most other U.S. carriers. It’s a strategy that appears to be working well.
Gordon Smith | 2 weeks ago
Tourism
Technology plays an important role in helping tourism companies market local attractions and businesses more effectively. As smartphone functionality expands, Visit Houston is proving that augmented reality tools can have a real impact on visitor experience.
Houston First Corporation + Skift | 4 years ago
With diversity driving Houston’s dynamism on many fronts, the city is well positioned to attract both leisure and business travelers in the years ahead.
Business Travel
Companies creating virtual reality videos and other immersive video formats say they're driving exponentially higher engagement levels between travel brands and consumers.
Greg Oates, Skift | 8 years ago
Meetings
Tourism Montreal is sharing great meetings-specific digital content, which is inspiring other destinations like Palm Springs to do the same. In the hospitality sector, Hilton Hotels is the leader of meetings content with its Connect+ platform.
In a city with the sixth largest LGBT population nationwide, Visit Dallas wants meeting planners to know it has a completely different attitude toward equality and tolerance than Houston.
Media and PR
There's no one formula for creating a lasting and impactful ad campaign, but Visit Houston's willingness to iterate on its concept and adopt to consumers' needs is pretty close.
Samantha Shankman, Skift | 10 years ago
Is Houston really considering ways to put international visitors first? And pay some airport workers a decent wage? While it may pain us to say this: Why can't other cities follow Houston's lead?
The Houston Chronicle | 10 years ago