Articles tagged “hotel development”

Hilton has debuted Outset Collection as a "soft brand" for independent hotel owners. "Soft brand" is hotel industry speak for "we'll let you keep your vibe."

Wyndham is wooing indie hotel owners who take extra pride in creating memorable stays within budget constraints. The franchisor will let them join its system by paying only a flat fee instead of the customary percentage of revenue.

Park Hyatt is playing catch-up with rivals in crowded luxury markets. Its new campaign aims to appeal as much to developers as travelers.

Marriott's performance tells a tale of two U.S. economies. While wealthy travelers continue to book suites and upgrade their stays, budget-conscious travelers are pulling back.

The Hilton flagship brand's "three C's" strategy (celebrations, connections, and culture) reads like corporate speak. But it addresses a real challenge. Differentiating 615 full-service hotels in an increasingly crowded segment is no picnic.

H World runs HanTing, the world's largest hotel brand by room count, and is Accor's franchisee in China. When will it regain pricing power and resume expansion in Europe?

Hotel investors and buyers want clarity on interest rates, valuations, and traveler demand. Until then, a lot of capital is sitting on the sidelines because the risks still feel too high.

Developers still want to build, but high borrowing costs, labor constraints, and political headwinds have put much of the hotel pipeline on ice.

If Ennismore has a successful IPO, it could reshape how investors value hotel brands. Analysts may give value not just to room revenue and expanding footprints, but also to ancillary sales, guest engagement, and brand equity.

Fresh data suggests extended stay hotels have found a sweet spot, stealing business from traditional hotels while maintaining pricing power.