Articles tagged “holland”

We've been talking about overtourism for a while now and it's good to see cities getting more creative when it comes to managing numbers. Visitors are going to keep coming to the likes of Barcelona, Dubrovnik, and Amsterdam, and therefore these places are going to have to get smarter about managing the flow of people, whether they already live there or not.

The "HollandCity" vision capitalizes on the close proximity of Holland's largest urban centers, much like New York City's boroughs, to provide conference organizers with a more holistic overview of the country's major industry clusters.

The multi-year "Holland: The Original Cool" tourism campaign is a lesson in modern video storytelling, incorporating long- and short-form content pushing both national and local messaging. It also shows the value of taking risks to engage audiences with branded content.

The wildy inventive design at Arnhem Central helps position the city as more than just a mere transfer point for people enroute to Amsterdam.

This is the first time a convention bureau has launched an official website promoting a destination's intellectual software ahead of its infrastructure hardware.