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Articles tagged “hermes”

What the Very Best Luxury Brands Can Teach the Travel Industry

What the Very Best Luxury Brands Can Teach the Travel Industry

Laura Powell, Skift

A new study finds that the more consumers trust a brand, the more successful it is likely to be. Easy to say, but in an era of rapidly evolving trends and tastes, how can brands maintain that trust while reinventing their offerings? Luxury companies have proven especially adept at navigating these choppy waters.

1 year ago

The Advantage of Super Exclusivity

The Advantage of Super Exclusivity

Patrick Whyte, Skift

As luxury travel continues to democratize, brands that want to attract the super-wealthy need to come up with new and better strategies.

2 years ago

Why Hermès Makes It Tough to Find Its Products

Why Hermès Makes It Tough to Find Its Products

Brian Sumers, Skift

Is there a brand out there with more cachet in the luxury world than Hermès? There's a reason for it. The company manages expansion and inventory in a prudent way.

2 years ago