Articles tagged “graduate hotels”

Hilton, after 16 years without an acquisition, has gone on a buying spree this year, snapping up the Graduate Hotels and NoMad brands. Its commercial officer, Chris Silcock, explains why.

The hotel behemoth Hilton is acquiring the hip, localized Graduate Hotels brand for a cool $210 million. The boutique chain has rapidly expanded to 33 properties clustered around universities in the U.S. and U.K.

Hilton signaled that hotel sector circumstances have shifted in a way that makes it more likely it would pivot from its 16-year strategy of creating brands and instead consider buying them.

Nashville based Graduate Hotels has unveiled its latest brand campaign, “Generation G,” which aims to ‘celebrate the common threads of the lifelong student experience: curiosity, adventure, and enthusiasm for life.’ 

In Skift's top stories this week, JetBlue prepares for a fight in its bid to acquire Spirit, Graduate Hotels targets college football fans, and destinations see significant benefits in attracting digital nomads.

Today’s edition of Skift’s daily podcast looks at JetBlue’s coming regulatory fight, Graduate Hotels’ sports play, and Inspirato’s earnings.

Expect other hotel brands to watch the Graduate Hotels' experiment. Professionally managing vacation rentals may be a path for hotels to expand their reach while minimizing some risks.

Graduate Hotels is a company already roaring ahead with expansion into new countries and major cities. The pandemic can provide further investment opportunities for the college town-focused company to elbow into new destinations.

Years ago, leisure travelers typically rented cars at the airport. But many now hail rides to hotels instead. That behavior shift gives properties a chance to rent out electric vehicles.

Acore's $200 million investment in Graduate Hotels would be a rare transaction in a hotel investment market where owners and potential buyers can't see eye-to-eye on valuations.