Articles tagged “generative ai”

Skift Originals

Marriott Bonvoy’s New AI Search Tool: 4 Tests Show How It Works — and Doesn’t

Marriott Bonvoy's new AI tool probably isn’t sharp enough yet to be reliable. But as one of the first tools like it by a major hotel brand, it offers an early glimpse at how lodging search could look in the future.

Marriott Bonvoy’s New AI Search Tool: 4 Tests Show How It Works — and Doesn’t

Travel Technology

We Tested New AI Trip Planners From Despegar and Kayak: Fewer Errors, Still Buggy

The industry is getting closer to the vision of the comprehensive digital travel agent, but it's still far away.

We Tested New AI Trip Planners From Despegar and Kayak: Fewer Errors, Still Buggy

Online Travel

Latin America’s Despegar Opens Travel Agencies to Get Travelers to Book Online

If you work for an online travel agency and suggested it open brick-and-mortar stores to bring customers online, you would get very quizzical looks, at the least. Let's see if it works in Argentina and Brazil for Despegar/Decolar.

Latin America’s Despegar Opens Travel Agencies to Get Travelers to Book Online

Online Travel

Airbnb and AI: Brian Chesky Sees New Verticals — Like Amazon and Apple

No, Brian Chesky isn't necessarily talking about launching flights on Airbnb when he refers to becoming a "cross-vertical company." Google Flights, relax.

Airbnb and AI: Brian Chesky Sees New Verticals — Like Amazon and Apple

Airlines

A Question of Loyalty as U.S. Probes Airlines Points

Today's podcast looks at a probe into airline loyalty programs, the trends that shaped 2023, and Souh African tourism concerns.

A Question of Loyalty as U.S. Probes Airlines Points

Announcements

India’s Boom, Big Banks, and AI: How Our 2023 Megatrends Are Playing Out

From travel marketing's AI-infused reboot to blended travel's entrenchment and the rise of Indian travelers as a force, Skift's 2023 Travel Megatrends are holding up nicely. That's a teaser for Megatrends 2024-style.

India’s Boom, Big Banks, and AI: How Our 2023 Megatrends Are Playing Out

Online Travel

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros

Will generative AI's demands for longer answers and fewer links change Google's travel advertising business model? That change is almost inevitable, but where does that leave Google?

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros
Free Read

Online Travel

How Justfly Is Using Generative AI to Reshape the OTA Experience

With generative AI, online travel agencies (OTAs) are gaining a competitive edge by offering personalized customer service and efficient issue resolutions to couple with their extensive range of travel deals and offerings.

How Justfly Is Using Generative AI to Reshape the OTA Experience

Online Travel

Booking vs. Google in Travel AI

No one truly knows how generative AI will shake up the travel industry. Will Google stick with advertising instead of booking? Meanwhile, Booking feels it has advantages as a booking site.

Booking vs. Google in Travel AI

Online Travel

Expedia Laid Off Around 100 Employees in Second Round of Job Cuts

Tech companies have been hard hit by layoffs in 2023. Expedia Group, which has been consolidating its workforce since 2019, continues to tinker with staff levels.

Expedia Laid Off Around 100 Employees in Second Round of Job Cuts