Future of Lodging

Other than at exception-to-the-rule Google, metasearch has been on a downward spiral in vacation rentals for years. HomeToGo is turning itself into a series of booking sites instead, which just might work in that holiday home sector.

Airbnb at times has seemed to lean more toward the rights of guests than hosts while smaller rival Vrbo has done the opposite, tilting toward hosts at some junctures to the disadvantage of guests. Although a host land grab recruitment slugfest is under way, it makes sense to try to carve out a middle ground.

Listen now to a conversation with citizenM’s CEO at Skift Forum Europe in March 2022 in London.

Guests are following in the footsteps of those who’ve fled to the suburbs during the pandemic, taking advantage of features like more square footage, lower prices, and regional authenticity. The strategic move would be for more hoteliers to follow them there.

The pandemic has fundamentally changed the future of room service delivery methods, menus, and guest room design.

It’s all about the extra touches, as more hospitality companies reposition themselves to capture a younger, more mobile guest. Developers and investors won't be far behind.

A couple of regions are performing well for Accor, the France-based hotel company. But let's not confuse this with those booming pre-pandemic times. The Covid hotel industry recovery still has a long way to go.

The listings platform is refocusing on hosts, and wants to make their lives as easy as possible in a bid to continue growing the business.

Repurposing unused square footage to up the ante on experiential travel can give hotels the boost they need — especially during the off-season.

Does Vacasa’s technology and scale really give it a defensible position in North America? Moats are so overrated.