Travel Technology
How Much Hotel Tech Investment Is Just Way Too Much
Some hoteliers risk being overly ambitious in their tech efforts coming out of the pandemic.
Future of Lodging
As the lines continue to blur between hotels and short-term rentals, Skift is focused on the technology and the consumer behaviors that are driving this. Follow our coverage across the wide world of lodging, from traditional hotels and motels to urban short-term rentals and traditional vacation rentals.
Hotels
OTA Insight Buys Transparent to Offer Both Hotel and Vacation Rental Data
Here's yet another sign that alternative accommodations are becoming sophisticated businesses just like hotels.
Short-Term Rentals
The Rise of Short-Term Rentals in Asia Pacific: New Skift Research
The STR industry in APAC is at a nascent stage with promising growth prospects. It is to be seen how the STR market matures to find its demand-supply equilibrium and market leaders.
Travel Technology
Nordic Choice Embraces Hotel Tech Reset
How Nordic Choice recently handled a ransomware attack, sold a hotel tech subsidiary, and kept employees engaged while opening 16 hotels makes it an interesting tech example for other hotels.
Hotels
Marriott and Hyatt Pump Investments Into How Hotels Smell
Rather than a one-size-fits-all approach to olfactory pleasures, hotels are seeing unexplored branding opportunities for property and consumer-level personalization.
Coronavirus
Fallout From Marriott and Hilton’s Staggering Layoffs Isn’t Easily Fixed
Major hotel companies are recognizing that trust issues lingering from pandemic furloughs and layoffs play a major part in the industry’s labor shortage crisis.
Online Travel
Podcast: Measuring Airbnb and Booking’s Profit Momentum
Booking Holdings is a significantly more profitable company than Airbnb, which recovered from the pandemic faster, and likely has more upside, but that is certainly debatable.
Hotels
Hotels and Hostels Hosting Ukrainian Refugees Create Directory for Open Beds
Hospitality companies provided more than a million beds to emergency and frontline workers during the pandemic. As the legions of refugees fleeing the war in Ukraine grow, they're back at it with a little tech boost to assist.
Startups
Vacation Rentals Now Offering Fractional Ownership as Pure Investments
Fractional ownership isn't to be confused with the longstanding concept of timeshare. Still, ready for the sales pitch?
Coronavirus
Wyndham Positions Itself for International Expansion in 2022
Wyndham plans to throttle its recovery forward with a wave of international openings this year. The uncertain factor is if investors want this, given the company's resilience during the pandemic stemmed from domestic travel demand.