Future of Lodging

As the lines continue to blur between hotels and short-term rentals, Skift is focused on the technology and the consumer behaviors that are driving this. Follow our coverage across the wide world of lodging, from traditional hotels and motels to urban short-term rentals and traditional vacation rentals.

Postcard Dewa Hotel in Dewa Thimphu, Bhutan Postcard hotel

Hotels

The Postcard Hotel Looks to Challenge Aman in the Luxury Boutique Segment

There's always room for innovative entrepreneurs to create whitespace. Kapil Chopra, founder and CEO, thinks he's found some in the luxury boutique segment with his Postcard Hotel brand. Watch out, Aman, Six Senses, and One&Only.

Sean O'Neill | 2 years ago

Hotels

Investors Rethink Hotel Sector's Main Performance Metric

Every commentary on hotel performance refers to revenue per available room as a key industry metric — RevPAR. Yet non-room revenue from cafes, co-working, spas, and events is growing in importance. Hoteliers should focus more on overall earnings per square meter.

Sean O'Neill | 2 years ago

Preeti Singh owner travelodge in georgia source wyndham

Hotels

Hotels Open Doors to Women for Ownership and Leadership

The hotel sector needs more women in leadership. Thankfully, a handful of companies are getting savvier about the importance of mentorship, flexibility, and other support.

Sean O'Neill | 2 years ago

Hotels

5 Big Questions Facing Hospitality at Our Future of Lodging Forum

There’s a lot on tap for the hospitality industry in 2023, and at our Future of Lodging Forum we’re going to check in on how some of the industry’s brightest minds are tackling both the opportunities and challenges head-on.

Brian Quinn | 2 years ago

Hotels

Hilton Sees Link Between Brand Strategy and Workplace Morale

When we asked Hilton how it's updating its brands for a new era, we expected to hear mostly about color palettes and breakfast options. But the company instead said workforce satisfaction was the most critical ingredient.

Sean O'Neill | 2 years ago

Hotels

Gen Z Is Influencing Hotels to Rethink Strategies: A Skift Deep Dive

Gen Z is poised to become the future of travel. So it's time to separate the hype from the reality. It's also time for hoteliers to level up their design and marketing games.

Sean O’Neill, Carley Thornell and Sherry Sun | 2 years ago

Online Travel

Kayak Co-Founder Paul English Is Launching New App as an Alternative to 'Garbage' Restaurant/Hotel Reviews

The advent of user reviews in travel was a disruptive and positive force, and they in turn may indeed get upended or greatly modified as new technologies take hold.

Dennis Schaal | 2 years ago

matsuri technologies stayx short term rental japan

Announcements

Skift Expands to Daily Coverage of the Short-Term Rentals Sector

Reporter Srividya Kalyanaraman will help Skift up its game in the always-bustling short-term rental industry.

Dennis Schaal | 2 years ago

tiny urban escapes indianapolis source tiny urban escapes

Hotels

Hotel Brand Tiny Urban Escapes Taps Into Micro Luxury and Sustainability

The founder of Tiny Urban Escapes, Indiana’s first Black and female-owned hotel, is taking an innovative approach to sustainable, luxury travel in urban environments.

Sean O'Neill | 2 years ago

Short-Term Rentals

Vacasa Turnaround Exec Cites the Need for a Vacation Rental Reset Post-Covid

If ever there was a put up or shut up time for vacation rental tech, it is now. Vacasa and top exec T.J. Clark are bent on improving direct relations with homeowners minus nearly 1,600 employees since October.

Dennis Schaal | 2 years ago