Articles tagged “first class”

We expect Singapore's new first-class suites will be considered among the world's best products. But the airline still faces intense competition from Gulf and Asian airlines. It's not clear how much this cabin update will help on that front.

First class is becoming more rarified as carriers emphasize dense business class configurations. But the most exclusive product does still play a role for well-heeled customers and the marketing departments of top carriers.

There's been a lot of press about airports becoming destinations in themselves. But, what about airlines? If Air China's Beijing Duck in first class is as good as the airline promises, and flight attendants can deliver, then the carrier is becoming a way for the passengers up front to experience Chinese culture, as well. Of course, economy passengers will have to settle for rice, noodles and burgers from a bevy of catering companies.

Airline first class is evolving, but to say it is on the way out is an over-statement. Fold-out maps and print guidebooks? Down, teetering, but not out.