Articles tagged “events”

EventMB

9 Tips for Designing Hybrid Events

Hybrid events come with many challenges. Keeping two different audiences engaged is the primary concern, but other priorities include repurposing content, managing time and catering to new attendee needs. Three event designers share their strategies for survival.

2 days ago

EventMB

How Automation Is the Key to Making Money for Virtual and Hybrid Events

The final part of our four-part series of recordings from the Event Innovation Lab™ at IMEX America focuses on the challenges around monetization of virtual and hybrid events. Get a fresh and somewhat contrarian take on how to generate revenue from online event experiences.

2 days ago

EventMB

What Event Planners Can Learn From IBC’s Last-Minute Cancellation

IBC, the International Broadcasting Convention, recently made headlines when it canceled the in-person component of its event just over a week in advance of the planned gathering. Could they have been more transparent about their plans?

3 days ago

EventMB

Why Omicron Won’t Undo All the Progress on Covid for Events

The recent emergence of Omicron, a new Covid variant of concern, has sent shockwaves through global markets and led to the WTO conference being postponed days ahead of the planned meeting in Geneva. How concerned should event planners be?

3 days ago

Free Read

Meetings

Why Fort Worth Has Become a Leading Example in Responsibly Resuming Meetings and Sporting Events

With an early commitment made in 2020 to safely bring back meetings and events, Fort Worth is carrying the momentum into this summer with a surge of leisure travelers, sports fans, and the return of business events.

Visit Fort Worth + Skift | 6 months ago

EventMB

Connection, Entertainment and Choice Are Key Ingredients for Audience Engagement

Experts share insights on the elusive art of event engagement. Explore different ways the event industry can deliver meaningful experiences that move people while engaging multiple audiences via different channels.

4 days ago

EventMB

Going Above and Beyond to Design Inclusive Experiential Events

The second in our four-part series of recordings from the Event Innovation Lab at IMEX America, this post will share expert insights on experiential and hybrid event design. Explore how event design can positively impact the event experience by creating unique moments of engagement and learn how event tech platforms are supporting future-focused event strategies

7 days ago

EventMB

The Formula for Making Hybrid Events a Success

Event Innovation Lab at IMEX America covered best practices on how venues can help address today’s top challenges, and how to confront the lies we tell ourselves about hybrid events.

1 week ago

EventMB

What the Metaverse Will Mean for the Event Industry

Will the metaverse — a parallel universe of virtual reality spaces — end up transforming the landscape of events, or is the hype overblown? Technical producer and technology guru Brandt Krueger shares his predictions.

2 weeks ago

EventMB

Are Cities That Offer Big Financial Perks to Lure Events Hurting Competition?

Some destinations use large incentives to attract events with the promise of government-backed grants. Some detractors, however, argue that they’re ineffective — or so effective that they create unfair competition. Is there a place for so-called subvention as the industry edges towards recovery?

2 weeks ago

EventMB

Will a Net Zero Pledge Really Change the Business of Events?

With recent sustainability initiatives in the event sector, including the signing of the Net Zero Carbon Events Pledge at COP26 and others joining The Race to Zero, is the industry narrative towards the climate crisis changing, and will net zero be enough?

3 weeks ago

EventMB

3 of the Most Innovative Booths at IMEX This Week

This year’s IMEX America represents the exhibition’s first return to an onsite event in two years. And that same span of time witnessed unprecedented innovation in event tech. How did exhibitors use this opportunity to provide a hands-on experience of their tech?

3 weeks ago