Since this is one of the first examples of a business-focused destination app, it's too soon to say how useful it will prove to the country's tourism efforts. But it seem worthwhile to design an app to get some concrete and practical information into the hands of potential partners.
We look forward to engaging in deep cultural discovery, Plzen-style.
While the unrest in the Ukraine isn't helping matters, CSA has issues the precede Russia's meddling in the region.
These travel ads succeed by showing, rather than telling, viewers their ultimate message.
The collapse of airlines and the inability for old-line European carriers to pick up slack will lead to inroads in the region by Turkish Air, which will only improve the Anatolian carrier's position in Europe.
How much longer until San Francisco International Airport renames itself the Steve Jobs Airport?
You want logos and mottos to have staying power for more than a year or two; you want "I Love New York," not "Canada: Keep Exploring." At least Czech Republic hitched its wagon to Facebook rather than MySpace.