"Just when you thought it was safe to go back into the water" was the tag line for the movie Jaws 2. But the words may apply to the cruise industry now, given surging infections in cities worldwide. Yet, if you've spent any time with frequent cruise-goers, you know they'll be back booking as soon as it's safe.
All of the cruise lines are working hard to figure out how they can sail safely. But executives on Royal Caribbean's second quarter earnings call seemed to acknowledge something else: a lot depends on what the virus itself has in store in its largest market.
Cruise lines have been selling tickets for cruises all spring and summer long, despite it now being quite clear they were not ready to safely resume sailing. What gives?
On World Oceans Day, a coalition of activists is calling on the cruise industry to use this unprecedented long-term pause in operations as a chance to reform. But how likely is it that change will happen — and where will it come from?
Cruise lines have changed the date of their return to service multiple times now, and Royal Caribbean is no different. Despite selling cruises for the summer period, executives don't seem particularly bullish on the prospect of a full return to service in the near term.
This isn't the first time Carnival has announced a return to cruising in the last month. What's needed here is specifics on how things will be different (and safer) when ships set sail again.
The cruise industry has had a spectacularly rotten week. Facing criticism from all sides, it looks increasingly unlikely that many lines will still be sailing as scheduled on Monday.
Cruise ships are giant floating hotels with shopping malls and casinos inside. The industry has made progress on sustainability, but much more needs to be done as consumer habits shift toward more sustainable vacation options.
Philippines’ Boracay shows a good example of how to regulate potential overcrowding by cruise ships. The idea to offer alternative ports of call is smart, as it promotes new destinations and spreads tourism benefits to other places.