Travel's Reopening and Coronavirus Recovery

Skift Research produced a wide range data analysis, surveys, and in-depth reports to keep subscribers informed and ahead of the competition. Here are some highlights.

The year 2022 has been a contrast between massive pent-up demand and revenge travel on the one hand, and worries about rising prices, growing inflation, and a possible recession on the other.

Thanks to China's strict zero-Covid policy, the global tourism industry made due without the world's largest outbound tourism market. Given how painstakingly slow the country has been to relax restrictions, tourism businesses would be wise to have learned their lessons about depending on the Chinese market even if it fully reopens in 2023.

SAS executives say continued losses are part of its restructuring plan. But despite progress on costs, the airline's biggest strategic weakness remains untouched.

Hotels and restaurants continue to lag in filling positions in the post-pandemic recovery, and new research suggests that it's anger — rather than fear, laziness, pay disputes, or another factor…

American better hope that the travel recovery stays robust or it could face challenges paying down more of its big debt load.

Six casino companies have agreed to invest a total of $15 billion in Macau over ten years, with more than 90 percent of the money pledged to non-gaming activities.

Economic worries might be catching up with the travel industry, but just in time China is starting to show signs of life.

Trip.com knows better than to just make tall claims on a travel rebound even as the company witnesses a surge in search volume for inbound and outbound travel.

After a whole lot of "will they, won't they," Hong Kong has finally announced that visitors to the destination would no longer be subject to home monitoring for three days.