Hyatt is using artificial intelligence to get closer to trip discovery, where customer intent, loyalty, and direct booking economics increasingly overlap.
IHG’s view is that volatility is now a constant, but that large, diversified hotel groups are still positioned to benefit, so long as travel demand stays strong.
Marriott highlighted two forces shaping the hotel industry right now - geopolitical volatility and a race to build AI tools that keep travelers inside its direct channels.
This is less a single hotel launch than a blueprint: build for Indians first, keep the brands at global standard, and let infrastructure shifts dictate where the next deals land.
Make sure your CEO is aware that the decision to hold off on booking an event will mean limited availability, lower attendance, a stressed-out staff — and big bucks.