Articles tagged “cendyn”

News Blog

Cendyn Buys DigitalHotelier to Expand Hotel Ecommerce and Distribution Tools

Cendyn, which offers customer relationship management and digital marketing tools to hotels, said on Wednesday it had acquired DigitalHotelier, which provides hoteliers with tools for distribution, web design, digital marketing, and rate-setting. The companies didn't disclose the terms of the deal. The London-based Digitalhotelier was a bootstrapped company of a few dozen workers. It saw…

Hotels

Customer Relationship Management Tech for Hotels Is Becoming More Necessary: New Skift Research

Understanding the customer is becoming increasingly important to hoteliers, and so-called CRM systems can help capture guest data and automate interactions to improve guest conversion and retention. For now, however, CRM remains a tool mainly used by larger hotels.

Customer Relationship Management Tech for Hotels Is Becoming More Necessary: New Skift Research

Online Travel

Cendyn’s Merger With Data Rival Is Latest Private Equity Rollup in Hotel Tech

Accel-KKR, a private equity firm based in Silicon Valley, supported Cendyn's merger with arch-rival NextGuest. Investors are betting that hotels will spend more heavily on data-based tools to gain an edge once the sector's recession ends.

Cendyn’s Merger With Data Rival Is Latest Private Equity Rollup in Hotel Tech

Coronavirus

Pandemic Prompts Indie Hotels to Buy Ads in Price-Comparison Searches

New tools from Google Hotel Ads, Cendyn, DerbySoft, Triptease, SiteMinder, and others are making it easier for smaller hotel companies to woo travelers from metasearch brands.

Pandemic Prompts Indie Hotels to Buy Ads in Price-Comparison Searches

Online Travel

Hoteliers Take a Harder Look at How They Set Room Rates

Amateurs cut rates to fill hotel rooms. Pros take more sophisticated approaches, such as coordinating to stimulate demand from the most profitable customers.

Hoteliers Take a Harder Look at How They Set Room Rates

Hotels

Private Equity Firm Accel-KKR’s Latest Fix: Hotel Enterprise Software

The short-term goal of the deals is to win more work from hotel management companies. The long-term goal is to sell the combined portfolio. We look at the merits of Accel-KKR-owned Cendyn's acquisition of Rainmaker. We also look at potential acquisition targets.

Private Equity Firm Accel-KKR’s Latest Fix: Hotel Enterprise Software

Online Travel

Private Equity Takes Control of Cendyn in a Bet on Hotel Tech

Many hoteliers will be watching what Cendyn's new president, Tim Sullivan, does to grow his company's software suite, which offers tools for automated marketing, business intelligence, and group sales management. Can it fend off competitors?

Private Equity Takes Control of Cendyn in a Bet on Hotel Tech

SkiftX

Cendyn Buys Guestfolio to Expand Its Hotel Digital Marketing Solutions

As with Cendyn and Guestfolio, further consolidation is likely in the hotel marketing and loyalty sector as the number of competitors proliferate and the opportunities grow.

Cendyn Buys Guestfolio to Expand Its Hotel Digital Marketing Solutions

Online Travel

Free Skift Report | Hotel CRM: Enhancing Guest Profiles and Automating Communications

Enhanced guest profiles and progressive models for the guest lifecycle are key to the new advantages data analytics bring to hotel marketing and operations. Coupled with automation and effective metrics, the potential for the industry is nothing less than dynamic, insight-rich outreach that generates not only conversions, but valuable new leads as well. Download this report for free!

Free Skift Report | Hotel CRM: Enhancing Guest Profiles and Automating Communications