Can we now say that the radical evolution of loyalty and premium upgrade is nearly complete?
Hawaiian Airlines is introducing new business class seats. But if you live in the mainland United States, you may not see a lot of them.
Design firm Acumen did something no one thought possible. It created a high-density, direct-aisle access business class cabin for United Airlines. Will passengers like it? We'll find out early next year.
Fewer upgrades are on the horizon, but that may mean more discount premium fares.
Given their cost-reductions and revenue benefits, we expect more nested seats in the air soon.
The most creative work in cabins is taking place in business class.
Three-class cabins only make sense on airline's most lucrative and trafficked routes where a broad variety of customers actually fill up all sections. On all other routes, two cabins allow airlines to differentiate services with added operation costs.
JetBlue's new Mint business class service isn't only an exercise in numbers-crunching, but is a first volley in changing the airline's identity.
JetBlue's Mint business class should prove to be very popular, and there are enough improvements in the rest of the plane to ensure that the airline's existing customer base won't get alienated. Still, it remains to be seen how long JetBlue will keep Mint at its current price points, and whether the service will be an economic success.
With losses mounting, Singapore Airlines may have no choice but to introduce premium economy as analysts argue there is not much of a danger that business class passengers will downgrade.