Articles tagged “booking holdings”

We said all along that increased competition from Booking.com and TripAdvisor's burgeoning power as a hotel-booking site would be enough to get the Expedia-Orbitz deal approved. The Antitrust Division saw Google as an up-and-coming force in flight and hotel bookings, as well.

As airlines seek to reclaim profits and acquire new customers, they must face complex relationships with OTAs and metasearch engines. In this paper, we consider how performance marketing, SEO, and…

Developments at OpenTable have been almost as quiet as a library while the restaurant reservations platform has been in investment mode. The acquisition of a dining reservations platform in Australia is obviously a geographic play.

TripAdvisor/FlipKey's challenges with the vacation rental industry aren't only technical ones. They also reflect increased supply available from individual homeowners and apartment renters. TripAdvisor, Booking.com and Airbnb are going after this sector and professionally managed properties are feeling the lumps.

As competitors close in and some do heavy TV advertising, HotelTonight states that it is doing "hundreds of millions of dollars" annually in gross bookings and that it has grown 100 percent per year over the last two years. This will continue to be an interesting skirmish between a well-funded startup focusing on last-minute versus larger players that can offer more wide-ranging solutions for hotels.

The challenge for TripAdvisor is whether it will win by being an all-encompassing app or whether it is better to be more focused like Expedia's or HotelTonight's apps. In phasing out its City Guides app, TripAdvisor is putting itself in the comprehensive camp.

Convergence is happening big time these days as online travel companies around the world, driven by the varied and changing accommodations' needs of their customers, are rapidly expanding and will continue to broaden their array of lodging options.

Google has always been a valued Priceline Group partner but, until now, Facebook not so much. The Facebook relationship with Booking.com is improving, however, as the two behemoths increasingly friend one another.

TripAdvisor, with its hotel and restaurant reviews, hotel bookings and tours and activities, is a much more well-rounded travel site than the younger Airbnb at this stage. Still, TripAdvisor has some Airbnb envy, and wants to take advantage of the sea changes in the global lodging industry.

Facebook's ad technology needs to keep up with the pace of users who have joined the platform's mobile and video crusade.