Articles tagged “Beverly Hills”

Tourism

Beverly Hills Tourism Gives a Facelift to Its Shopping and Evening Strategy in Amazon Era

Shopping is one of the parts of any trip that many travelers look forward to. Online shopping is certainly impacting in-destination spending in some markets, and more tourism boards are getting creative with how to compete with e-commerce giants.

Dan Peltier, Skift | 7 years ago

Beverly Hills Tourism Gives a Facelift to Its Shopping and Evening Strategy in Amazon Era

Business Travel

Destinations Delve Into Research To Engage Millennials — Meetings Innovation Report

Is research the new content marketing for convention bureaus? We hope so because it's a good way for cities to differentiate themselves, and it provides new inspiration for event programming and education.

Greg Oates, Skift | 8 years ago

Destinations Delve Into Research To Engage Millennials — Meetings Innovation Report

Business Travel

Tourism Bureaus Turn to Rigorous Research to Differentiate Their Brands

When convention and visitor bureaus produce extensive research papers and trend reports, they're showing their commitment to embrace Millennial consumers.

Greg Oates, Skift | 8 years ago

Tourism Bureaus Turn to Rigorous Research to Differentiate Their Brands

Tourism

Beverly Hills Tourism and the Challenge of Refreshing a Mature Luxury Travel Brand

Beverly Hills is sidestepping traditional media marketing with a thought leadership trend piece on the future of luxury, which helps position both the destination and the bureau as fresh and forward-thinking.

Greg Oates, Skift | 8 years ago

Beverly Hills Tourism and the Challenge of Refreshing a Mature Luxury Travel Brand