Thailand Convention and Exhibition Bureau Partner Content

The meetings, incentives, conferences, and exhibitions (MICE) industry in Thailand is stronger now than ever before and is expected to continue growing. Today, Bangkok is one of Asia’s most exciting cities and a major business hub for the region, especially after hosting the ASEAN summit in 2019.

The meetings, incentives, conferences, and exhibitions (MICE) industry in Thailand is stronger now than ever before and is expected to continue growing. Today, Bangkok is one of Asia’s most exciting cities and a major business hub for the region, especially after hosting the ASEAN summit in 2019.

Thailand is becoming one of Asia's premier business events destinations as efforts to improve its cities meetings and events infrastructure begin to pay off.

Food tourism has taken over the world, and few destinations are as primed to capitalize on the trend as Thailand. Tour operators, hotels, and others in the travel sector are rapidly enhancing the ways in which visitors experience the country’s culinary offerings — and meeting planners are taking note.

As meeting planners worldwide look for unique venues and programming that will wow attendees, Thailand is stepping up its meetings and incentives efforts. Big investments in infrastructure, hotels, venues, and transportation networks — not to mention top-flight food and gorgeous beaches — are already paying multi-million dollar dividends.