Leaders of Travel: Skift C-Suite Series

What are the top trends impacting hotels, airlines, and online bookings? We speak to the executives shaping the future of travel.

Airlines

This Saudi Airline Hopes to Triple in Size: The CEO’s Plan For Getting There

Flyadeal's new CEO Steven Greenway says the scale of airline's expansion attracted him to the role. His challenge now is turning targets into tangible results.

This Saudi Airline Hopes to Triple in Size: The CEO’s Plan For Getting There

Online Travel

Kayak CEO Says Online Travel ‘Still Sucks’ and He Wants to Stay ‘Until It’s Fixed’

Twenty years later, Google is the leading global player in travel metasearch. Steve Hafner can do little about that but argues travelers can snack on Google but they should come to Kayak for better results when they are ready to book.

Kayak CEO Says Online Travel ‘Still Sucks’ and He Wants to Stay ‘Until It’s Fixed’

Online Travel

MakeMyTrip Is Bringing Back Experiences. Plus: CEO on Latest Spending Patterns

The CEO of India's largest travel agency weighs in on what he's seeing with religious tourism, new tax-collection rules and the country's short booking windows.

MakeMyTrip Is Bringing Back Experiences. Plus: CEO on Latest Spending Patterns

Airlines

Volotea: The Biggest Low-Cost Airline You’ve Never Heard Of

Volotea is something of a maverick among European budget carriers. It's strategy according to CEO Carlos Muñoz? Don't chase the big guys and get the basics right.

Volotea: The Biggest Low-Cost Airline You’ve Never Heard Of

Tourism

Visit Florida’s Playbook: Tourism CEO on Marketing, Conventions and Luring Californians

Florida wants to show the world the tourism opportunities the state has to offer.

Visit Florida’s Playbook: Tourism CEO on Marketing, Conventions and Luring Californians

Tourism

Atlanta Tourism Chief Talks World Cup, $1 Million Deal With Michelin Guide

If the best teams play in Atlanta for the World Cup, it could be the home base for thousands of fans.

Atlanta Tourism Chief Talks World Cup, $1 Million Deal With Michelin Guide

Tourism

California’s Tourism Boss Deploys New Campaign and Celebs to Fill Tourism Hole

Wildfires tarnished the tourism appeal of the Golden State. So Visit California is running a splashy new "Ultimate Playground" campaign. CEO Caroline Beteta dishes on the pivot, her $150 million war chest, and how her team uses famous faces as brand ambassadors.

California’s Tourism Boss Deploys New Campaign and Celebs to Fill Tourism Hole

Airlines

Norwegian Air CEO Shares the Secret to Surviving Low-Season Lulls

Geir Karlsen leads an airline that defied the odds (and many critics) to bounce back from the edge of extinction.

Norwegian Air CEO Shares the Secret to Surviving Low-Season Lulls

Tourism

Destination Canada CEO Bets on New Promotion Fund, World Cup 2026

Canada's adapting to changes to its tourism sector and relationship with the Chinese market.

Destination Canada CEO Bets on New Promotion Fund, World Cup 2026

Airlines

TUI’s Chief Airline Officer Talks Summer 2024 and Boeing Orders

For the latest in our Leaders of Travel: Skift C-Suite Series, we sit down with Marco Ciomperlik, Chief Airline Officer at the TUI Group to gather his insights on the year ahead.

TUI’s Chief Airline Officer Talks Summer 2024 and Boeing Orders