Skift Originals

Online Travel

Trivago Joins Rivals in Offering Hotels a Rate-Shopping Tool

Trivago is bold to take on the giants Booking.com and Expedia Inc. by debuting hotel data services, too. But its rate-shopping tool is better designed and possibly more powerful than what its rivals offer. Game on.
Skift Originals

The Hero's Journey: A Human Framework for Building Modern Travel Brands

Travel is in our DNA. It's an emotional journey and story that has played out since the dawn of humankind. Getting to the root of this travel instinct can help us build better brands and lasting relationships with our customers. Luckily there's a framework for that.
Online Travel

New Skift eBook: What Keeps CMOs Up At Night?

The What Keeps CMOs Up At Night? eBook is a roundup of poignant insights and valuable lessons from the industry’s top CMOs. Download this ebook for free!
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