Meetings and Events Industry News

Innovation in meetings has moved from a “nice to have” to a “must have.” These 12 innovators share how the key is not being afraid to fail.

Among Skift Meetings’ Women Leaders in Meetings, one thing stands out more than anything else: Each is focused not on her own success, but on elevating everyone around her.

Generic trips are out. Custom choices, conscious travel, and a clear "return on experience" are the new minimum requirements for incentive travel programs.

The rise of AI is making 'average' easy and creating a flood of 'same-same' events. For Meetings Innovator Nick Borelli, using design thinking to break away from the norm is a necessity, not a luxury.

These two event production firms are consolidating to offer integrated design, engineering, and fabrication services under one roof. 

These 16 influential industry leaders — who shape strategy for the world’s largest meetings and events — will advise the Skift Meetings team for a one-year term.

The year’s biggest news stories were dominated by the impact of the new Trump administration, but there were plenty of other topics in our Top 10 Articles of the Year. 

A deepening talent and knowledge gap is widely viewed as one of the events industry’s most existential challenges. Intentional investment in talent pipelines, mentorship, and alternative workforce models may help.

Putting wellness at the center of an event strategy does more than enhance how attendees feel. Caesars Entertainment’s experience across its 50-plus properties shows that wellness can meaningfully reshape the event environment, boosting engagement, strengthening retention, and fostering deeper connections among participants.

As demographics shift, budgets tighten, and attendee expectations rise, micro events are emerging as a strategic tool for delivering more intentional, outcome-driven experiences.